ATLASON: Archive

THE STUNT BROTHERS!

A new brand of toys for Brinca Dada. The Stunt Brothers will get in trouble this fall. [[MORE]] These colors don’t run - they fly! Stunt Car. Stunt car, doing the stunting. Another Stunt-Brother.

Mar 13th

1 note

Watch

Special Ice Cream Packaging Magic

Mar 2nd

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DUCK HARRY

Introducing HARRY, a brand new rubber duck (silicone actually), designed for Kontextur and will be available for Christmas. It is the quintessential Bathroom Accessory. From performing as a door stop to a decoy (Harry is solid) to holding toothpaste and brushes when on it’s side… Harry does pretty much anything but float.

Nov 3rd

2 notes

How it all connects

Sometimes one thing leads to another in an accidental fashion. Sheep becomes a stool and a part of the stool becomes a toothbrush holder. And toothbrush holders become something entirely different.

Sep 15th

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JEWELRY THAT CONNECTS

Here are some photographs of a project that is/was an experiment with rings set with diamonds. The pieces work on a grid like principle; geometric primary forms. More after the break.

Jun 28th

2 notes

MTA PROPOSAL (SUBWAY DECORATION)

A subway journey is a linear narrative where your beginning is someones end and so on. A person in a hurry can become a person suspended in thought in a metter of seconds… This concept of decorative wall art is meant to allow fellow travelers on oposite platforms to observe these unfolding stories in front of them. Waiting. Contemplating. Hiking. Subway station cross section.

Jun 1st

2 notes

RUBBER BAND VEHICLES

Been working on rubber band vehicles and other toys lately for a great toy company. Here are a couple of unlucky rubber band vehicle concepts that will probably never see the toy store.

May 21st

THE MAKING OF VICTORIA BUTLER

PLAN DETAIL COMPONENT PROTOTYPE

May 3rd

MOUSE HOUSE

A mouse house and a pad, in the shape of a cast shadow. For office workers.

Apr 27th

REALIZATION

Apr 26th

1 note

1 tag

Man vs. Swan

We, humans, are attracted to the artificial reality we create. This point being well illustrated by the simple fact that we flock from the natural countryside to the man made mega cities; cities where few traces of natural life are found. We wipe out the natural and replace it with the artificial. For instance, the connection between steak and slaughter was lost in our cognitive consciousness a...

Apr 24th

1 note

2 X FURNITURE CONCEPTS CA. 2007

Wood with upholstery.

Apr 13th

HALO

Packaging for limited edition XBOX HALO accessories.

Apr 3rd

BOOK END

This is a book end, ideally made of fabricated metal with a rubber coat needs to be set it up in the right way in order to work well… Thus, it will remain as a series of images on this blog.

Apr 1st

MAPMAG

“Many cosmetic and skincare brands have cottoned on to the fact that visually pleasing packaging makes for a far more desirable purchase for modern aesthetics. Designer of bathroom decor Kontextür is on a mission to transform functional bath accessories into sexy objets d’art, by combining playful function with organic form. The VIKTOR collection of irreverent toothbrush and razor...

Mar 26th

VASES (COLORED GLASS)

VASE NO.1 VASE NO.2 VASE NO.3

Mar 16th

1 tag

ASIAN DIGITS

This is a scenario I hadn’t contemplated.

Mar 3rd

PORTRAITS

PORTRAIT NO.1 PORTRAIT NO.2 PORTRAIT NO.3 PORTRAIT NO. 4

Feb 8th

1 note

TEQUILA

We worked with Landor NYC to create a new range of bottles for Don Julio tequila. The range has a nice progression from basic to complex / affordable to luxury / round to sharp / soft to masculine… you get the idea. The transition is very apparent when you see the structures naked. BLANCO REPOSADO REPOSADO And the original bottles. The least expensive and most expensive...

Feb 3rd

VERSATILE BASKET FOR BICYCLES

We’ve been thinking about bikes quite a bit lately and developed a range of bicycle related products that I think have some potential, (if anyone is interested.) Here is a concept for a bike basket with telescoping handle and wheels. This configuration would be super convenient for people that use a bike as their main transportation. The actual aesthetic needs some thinking, but the concept...

Feb 1st

BEAUTIFUL HOUSE

The magazine (House Beautiful) sais that the 18k gold Viktor toothbrush holders are a nice alternative to an ordinary tumbler. We agree with House Beautiful, even if you had an 18k gold tumbler.

Jan 20th

THOUGHTS ON CHRISTMAS

This was an exercise in connecting words with pictures to provoke a new meaning / feeling. With Frank DeRose at Zut Alors Inc.

Dec 20th

NEW YORK TIMES GIFT GUIDE

Clyde, the soap dish/brush was chosen as one of the items NYT recommends for purchase this Christmas. I’m flattered.

Dec 9th

DESIGN OBSESSED

“Who would think “teeth” or shaving when shopping for inspired gifts? Luckily for the design-obsessed, Icelander Hlynur Atlason did and sculpted the Viktor toothbrush and razor holders to jazz up our most humdrum morning rituals.” Indeed.

Nov 4th

THE BIRTH OF CLYDE

Clyde is a soap dish / brush designed for a variety of grooming actions. Inspired by the natural tendency to locate a bar of soap on top of a brush, back when people had dirty jobs and dirty fingers. Produced and promoted by Kontextur. kontextur.com

Nov 2nd

OVER THE TOP ACCORDING TO LONNY

After you launch a product into the world that doesn’t fit squarely into a preexisting category, people will interpret it and group it in different ways. I tink this is interesting.

Oct 30th

F5 GOLD STORY

Odds are, that if you make something in gold, it’s going to turn up in some ‘gold story.’ Now, Viktor pops up in this Moscow version of the New York Times Magazine.

Oct 15th

MoMA DIGIT MAGNETS

MoMA Design store is producing these magnets and selling them at the museum stores and online. Each one is shaped like a ‘digit’ and when you put multiple together you can create words and shapes. Profound magnet.

Sep 30th

REAL SIMPLE

Aug 13th

THE BIRTH OF VIKTOR

Toothbrush / pen / razor holders… available in 18k gold, sterling silver and black platinum platings. Produced and promoted by Kontextur. www.kontextur.com

Apr 3rd

PRINCESS COLOR CHART

This is a chart, looking at natural colors and gradient. To see the actual project atlason.com/special/princesse

Apr 1st

10 BOTTLES

This is a photograph of a wine rack that I designed a decade ago. The front and back are made with the same part, which is turned upside down. The two sides are open in the middle via, razor blade-like lazer cut. The piece was carried for a little while by Totem, a design store in NYC. Totem is no longer in business.

Feb 12th

HELLO AND WELCOME

The reason for this blog is simple. To allow prospective clients and people enthusiastic about design an insight into our working process, and to see how products get conceived and born at our company. This ‘open studio’ idea will also feature experiments and rejected projects. The material on this blog is 99% created at the studio but not re-posted from other sites. Thus, I’m...

Jan 2nd